admin, Author at 3 Kids and Us

Passenger Counting Systems Advantages

June 3, 2019 by admin

A fully-fledged passenger counting system is a great addition to the management of any mass transit operation. It provides tons of valuable data which is useful to stakeholders such as the passengers, managers, planners, operators, and even concerned third parties like insurers in some cases. The data from these systems can help to improve customer service, plan operations more smoothly thus improving efficiency, enhance security and safety, and to help in accurate revenue capturing or projection.

Features of passenger counting systems

High accuracy levels – These systems employ independent traffic statistics algorithms, which allows them to have high accuracy rates of approximately 92%. They can precisely differentiate customer flow regardless of the color of the clothes, having caps, backpacks, and so on.

Two-way passenger flow counting – Every device in the system has the capacity to automatically capture the passengers getting on to the vehicle and those alighting. As such, it can support 2-channel video input and 2-channel output. Additionally, it can automatically summarize the gathered information.

Real-time reporting – The terminal equipment in the system and cloud server work simultaneously to avail real-time data enabling accurate reporting of a person’s entry and exit.

Sending alerts – The system’s highly accurate data can be set up so that it sends notifications to operators in the event of overload and so on.

Advantages and uses of passenger counting systems

Fleet management, transit agencies operators, passengers, and other parties will get numerous benefits from the passenger counting systems. It is therefore a worthy investment to have on the vehicles, and the best thing is that it is easy to install and readily available from service providers such as Eyeride.

Here are some of the benefits of the system:

Reduced costs or better budget savings

The systems improve operational efficiency and customer service allowing for optimal use of resources. Due to the ability to analyze data up to the individual passenger, the system can identify the routes and even stops that are not well-utilized or those that may not be of any meaningful business. With that information, the planners can do better routing and optimize each vehicle and route. The conductors can also be eliminated in the passenger vehicles.

Timely response to incidents

The automatic passenger information system enables quick and instantaneous response to incidents such as accidents and others and that could make a significant difference between losing lives and saving them. The systems with their cameras and other linked gadgets and sub-systems help fleet managers or transit agencies to act swiftly in case of threats such as hijacking, accidents, and other emergency incidents.

Help to address customer complaints

The information from the automated passenger counting systems enable fleet management and other concerned parties to sort out customer complaints. The data from the system makes it possible to differentiate valid complaints and baseless accusations due to customer errors. Thus, real problems are addressed satisfactorily and in time, enhancing the customer service and reliability of transport service providers.

Revenue projection

With automatic passenger counting systems, it is possible to estimate the number of passengers who will use the bus and how much revenue that bus should generate over a given period. Human errors are also eliminated, for example by conductors in counting and so on.

Efficiency

One of the most significant advantages of the passenger counting system is overall fleet management efficiency, which factors schedules, route plans, traffic trends, and other crucial things that affect the transit quality.

Conclusion

Passenger counting systems have many benefits to the transit operators, passengers, and others. It enables enhanced efficiency, reduces costs, enables quick response to emergencies, and enhances customer service and the handling of customer complaints. It also facilitates revenue projection.

Can Hacking Actually Be a Good Thing?

May 27, 2019 by admin

When any business owner hears the word hacking they would rightfully run to make sure that their security software is up to date, petrified at the details which may be discovered, or indeed lost. It is with good reason that a business owner would act this way, after all hacking has accounted for untold millions of dollars worth of losses over the years when businesses have been attacked, not to mention the untold damage which can be done thanks to a new lack of trust which clients have in a business post-hack. But what if we said that you’ve been thinking about hacking the wrong way? What if there is an ethical way to hack, bringing about positive solutions?

Pro-active

For as long as cybercrime has existed security has always been one step behind and has been playing catch-up in terms of creating solid defenses against attacks. This is a cycle which has not been able to continue because as quickly as software developers are coming up with ways to prevent Trojan Horse or DDOS attacks, the hackers and cybercriminals are on to a more advanced way of doing things. Software and security needed a shake-up and this is why we are beginning to witness the rise of ethical hackers.

What is an Ethical Hacker?

In Layman’s terms, there are two types of conduct online and these are called white hat and black hat. White hat techniques are ethical, morally just and legal, while black hat techniques can be either illegal, unethical or morally unjust, or they can also be all three. Ethical hacking or white hat hacking is basically hacking by computer developers and programmers who have been invited by a business or a software development company who are working on behalf of the business.

Why Would They Allow a Hack?

The reason for this white hat hacking is that company’s want to know where their weaknesses are in order to prevent themselves from being exposed. This isn’t a new technique by any stretch of the imagination, many businesses will pay ex-thieves to find out where the blind spots are in their store or how they would steal from them given the chance, in order to beef up their security and avoid being stolen from. This is a newer approach to online security and there are many businesses who are now offering hacking services to these companies and corporations. It stands to reason that recruiting some of the world’s best hackers and asking them to try and breach the framework and firewalls which are in place to protect data and business sensitive information is one of the best ways you can keep these information secure.

Risks?

Some people moot the idea of there being risks around this kind of practice. What if an ethical hacker purposely ignores backdoors into a system in order to exploit it later on? These questions become null and void because any system will be hacked by multiple people which greatly diminishes any chances of illegality, and ensures that maximum protection will be given to a business’ computer systems.

Hacking is changing, and those who are doing it have only good intentions.

Upgrade the Appeal of Any Room with the Artichoke Lamp

May 23, 2019 by admin

Lighting is both an art and a science, and the Artichoke Lamp pays tribute to both categories with its unique structural design. Sometimes appreciating the handsomeness of this product is easier than deciding how and where to place it. To assist your designing venture we’ve compiled a few suggestions and ideas that make use of a wide array of themes, colors, rooms, and options to satisfy all kinds of preferences.

1. The perfect chic living room retreat:

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If you’re looking to cast a halo of inviting glow then the Artichoke Lamp is the choice for you. Available in silver, copper, and white, this signature piece will instantly elevate your living rooms outlook. The entire arrangement featured here is attempting to capture a bright, airy and cheerful room where you can host brunches, tea parties or laze around with family. By surrounding the light with a variety of articles ranging from patterned cushions to pure white couches, dark-colored seating arrangements on and around wooden elements and a wide open bay window, you create a wholly eclectic aura that appeals to modern sensibilities. Placing a large mirror parallel to the lamp and alongside natural lighting plays off well as it systematically enhances the amount of light and open feelings in the room.

2. A glorious dining room:

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A transitional hanging fixture like the Artichoke Lamp emphasizes the seating area in the center of the room, granting you the ability to frame a sophisticated communal area. As you can see in the image above, most of the furnishings are following a theme of classic elegance, from the large vintage portraits to the enormous fireplace and exquisite candle ornaments. However, the inclusion of bright carpeting and neon wall colors against the light create an intriguing combination. Furthermore, the chandelier-like appearance of this lamp earns it the title of a regal, state-of-the-art, contemporary lighting tool that adds a dimension of the aristocracy to the layout.

3. A chic and cozy arrangement:

Flickr

The symmetrical grace of the Artichoke Lamp makes it a charming decor piece to add to any residential zone. One might consider it redundant as there are already lamps and natural light from the large European style windows. However, the Artichoke Lamp is an accompanying lighting layer that’ll prevent the formation of unflattering shadows. It is imbued with vibrant properties that bring dynamic energy into the place.

4. Showcase your personality:

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Accessories are considered the finishing touches that complete any room and complement the designing scheme of the very same room. The trim design, handcrafted contours and sharp geometrical characteristics of the Artichoke Lamp allow you the chance to experiment. You can fluctuate between vintage, antique, conventional, contemporary or as shown in the illustration above. You can lay down the framework to a creative and unorthodox layout that represents the workings of your inner mind. Its eccentric nature works well in rooms that are host to neutral ceiling and flooring schemes but are littered with quirky and unconventional ornaments. It is a hybrid of a trendy, individualistic and fun gizmo. The only limit to the creative aspect of the layout is your imagination. So you’ll have to think outside of the box when dealing with this unorthodox yet good-looking fixture.

5. Add interest to simpler interior schemes:

Portrayed above is a mundane representation of a decidedly contemporary interior of the living room. It offers an uninterrupted theme of light-colored, wooden furniture articles. The Artichoke Lamp is a mid-century classic that offers an oasis of unfettered tranquility. The effect is enhanced when it is placed amidst similar pastel colored environments. You can create a wonderfully humble setup with warm and inviting tones. You’ll get a charming aura that is almost akin to rustic elements. Because of the embellished natures of the lamp itself, it’s best to minimize the presence of excessive decorations, artwork and additional decor item/ They’ll make the space too claustrophobic.

There are of course an infinite number of layout designs out in the sea of interior designing. But regardless, this detailed guide should be your go-to. It assists experts and novice designers and homemakers alike.

Living Costs In The Most Popular Canadian Cities

April 30, 2019 by admin

Curious about how prices differ in Toronto vs. Vancouver? Or Ottawa vs Montreal? This fun infographic shows the prices of various basic living expenses in 5 of the most popular cities in Canada. Whether you’re looking to move to the land of Maple Syrup or just vacation there, you’ll need to have at least a couple of these costs covered before you start looking for cool things to do or fun attractions to check out.

Does Email Marketing Still Work?

April 26, 2019 by admin

Source: Unsplash

Email marketing used to be among the most popular internet marketing strategies. Email addresses collected by companies are a gold mine because they can send information using these emails. They can provide updates, send newsletters and continue engaging with their previous and target customers.

Nowadays, it seems like email marketing is not the first option for many business owners anymore. They have moved on to other campaign strategies online that are more effective in targeting a lot of people. Besides, the rise of social media allowed business owners to talk to their audience in a single post directly.

If you are a business owner, should you still rely on email marketing? Is it still a strategy worth pushing?

The benefits of email marketing

If you wish to continue this strategy, it might still work because you are reaching out to people through their email. For professionals and young adults, their emails are useful to carry out their daily communications. It is possible that they will read any update you send through this method.

Another benefit is that you can reach a lot of people at once by typing several emails. If you do not want to do things that way, it is also possible to personalise your message and send it to individual emails.

The downside of email marketing

Conversely, email marketing is also a strategy many people deem as outdated. It does not appeal to them anymore. If anything, they see all these updates as spam. Instead of believing in the company, they start to feel turned off.

Another downside is that people get updates through other means. Social media could quickly tell people what is going on through notifications. It might take time before they decide to open their email and get updates.

Try other strategies

Considering that email marketing does not work, you might want to try different marketing strategies that some people think are a thing of the past but are still relevant. Rollerbanners are among them. The good thing about this print media is that it allows you to reach local audiences and update them about your business. You can post information regarding exclusive deals and discounts offered by your company. If you intend to launch a new product and you are having a significant event, you can also inform everyone through these banners.

Banners might seem like a strategy used several years ago, but even significant brands still use them. It is a testament to how effective banner campaigns are. Therefore, if you decide to use one, you will not worry about the results. As long as you include the right message and you place the banners in the best locations, they will work well.

Email marketing is old and useless for many companies, but some old strategies could still be effective. You need to remain cautious in determining which campaign to use in the future. You also need to check the results and decide whether changes in the strategy are required before the next campaign is launched.